social media marketing!
My love for social media runs deep. I’ve known since high school that I wanted to build a career around social media, and I’ve always been drawn to the combination of creativity, strategy and connection that makes social content work.
My experience spans across social media management, short-form content, promotional campaigns, copywriting and audience engagement. I love creating content that feels relevant and personable while still serving a larger goal—whether that’s building brand awareness, promoting a business, showcasing a product or getting people to take action.
Below are examples of the social media work I’ve created professionally, along with the brands and audiences I’ve had the priviledge to create with!
1st choice properties!
Social Media Management + Content Creation:
At 1st Choice Properties, I manage the company's social media presence while supporting its broader marketing efforts. My responsibilities include creating Instagram content, developing promotional materials, sending weekly email campaigns and quarterly newsletters, and marketing vacant properties across various real estate platforms.
Skills Demonstrated:
Social Media Management • Content Creation • Copywriting • Promotional Marketing • Email Marketing • Real Estate Marketing
pAT’S FLORIST!
Social Media Management + Event Content
At Pat’s Florist, I managed weekly social content and promotional materials while connecting with a local audience. I also worked weddings and events, capturing behind-the-scenes content and creating content that told the stories of these important moments!
Skills demonstrated:
Social Media Management • Event Coverage • Content Capture • Promotional Content • Audience Engagement
boots + bingo!
Co-Creative Director + Event Planner
Boots + Bingo is a philanthropy event benefitting the non-profit organization Secret Meals For Hungry Children by the Alabama Credit Union. For this project I, alongside a group of students from UA, planned, organized, and promoted this event for weeks. This project included a design team and donations team, both of which I was apart of. Our group created graphics, flyers, a banner, and signage as well as social media graphics for promotion of the event!
Skills demonstrated:
Social Media Management • Event Coverage • Content Capture • Promotional Content • Audience Engagement • Event Planning
